Europe’s soaring tourism sparks growing backlash

A surge in international tourism (747 million visitors in 2024) has thrust Europe into the spotlight for overtourism woes. Southern and Western Europe, including icons like Barcelona, Venice, Santorini, Dubrovnik, and the Balearic Islands, are struggling. Residents report overcrowded streets, rising housing prices due to Airbnb and short‑term rentals, water shortages, and strained infrastructure. In response, cities are acting- Spain has removed illegal listings and aims to ban tourist apartments in Barcelona by 2028; Greece is imposing cruise taxes and upgrading water systems; Venice reintroduced seasonal entry fees; Dubrovnik limits cruise ship arrivals; and Italian authorities explore AI‑driven crowd control systems. Anti‑tourism protests erupted recently in Spain, Italy, and Portugal, with slogans like “Your holidays, my misery” and water‑pistol rallies in Barcelona. While tourism boosts jobs and economies, experts warn that balancing growth with local welfare and cultural preservation is essential.