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Royal Enfield to Extend Its Premium Market Positioning in Electric Segment2 Min Read

Royal Enfield to Extend Its Premium Market Positioning in Electric Segment

Royal Enfield’s electric bike to target premium buyers as it plans to extend its premium positioning to the electric segment too. Royal Enfield gets ready to launch its maiden electric motorcycle in 2025. However, unlike its present lineup targeting a limited addressable market, the company will not restrict itself to a few segments but will have a wider offering of EVs.

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Published on April 24, 2024
Ola Electric Reduces Price of S1X2 Min Read

Ola Electric Reduces Price of S1X

Ola Electric has drastically reduced prices of S1X scooter. The S1X series now comes with three battery configurations – 2kWh, 3kWh, and 4kWh with price at Rs 69,999, Rs 84,999 and Rs 99,999 respectively. As per reports by TOI the company says the deliveries for the S1X models will begin across the nation starting from next week. Ola Electric also has updated pricing of other models.

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Published on Apr 16, 2024
Surge in Electric Two-Wheeler Sales by 30% in FY242 Min Read

Surge in Electric Two-Wheeler Sales by 30% in FY24

India witnessed record-high electric two-wheeler sales in March 2024 and the full financial year saw sales touch nearly 9,42,088 units up around 30% YoY. The surge in electric vehicle (EV) two-wheeler sales is mainly on account of customers pre-buying coupled with year-end discounts. Industry observers and auto experts say that the registration numbers indicate 'market stabilisation' despite the FAME II subsidy coming to an end by March 2024.

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Published on Apr 05, 2024
Centre Announces Scheme to Promote Sale of Electric Two Wheelers2 Min Read

Centre Announces Scheme to Promote Sale of Electric Two Wheelers

The central Government on 13th March announced a new scheme to promote sale of electric two and three wheelers. According to Heavy Industries Minister Mahendra Nath Pandey, Rs 500 crore is being allocated for the Electric Mobility Promotion Scheme (EMPS), 2024. This scheme is valid for four months from April 1 onwards. We are committed to the growth of electric vehicles in the country and will keep encouraging their sales,” he said while announcing the scheme.

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Published on Mar 15, 2024
EV Manufacturers Reduce Prices of Electric Scooters to Grab Market Share2 Min Read

EV Manufacturers Reduce Prices of Electric Scooters to Grab Market Share

With an aim to capture a larger share of the electric vehicle (EV) market, several Electric Two-Wheeler (E2W) manufacturers have announced substantial price reductions on their models. EV manufacturers have done so to intensify competition with traditional petrol-driven scooters. Prominent players like Ola Electric and Bajaj Auto-owned Chetak Technology have slashed prices of their models. Ola Electric slashed prices by up to Rs 25,000 on its S1 Pro, S1 Air, and S1X+ models while Ather Energy reduced the price of its 450S model by Rs 20,000.

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Published on Feb 28, 2024
Electric Two Wheeler Companies Reduce Prices to Increase Their Sale2 Min Read

Electric Two Wheeler Companies Reduce Prices to Increase Their Sale

Electric two wheeler companies have cut down prices of their electric scooter models to increase sale. Apart from this, government initiatives can boost the adoption of electric two-wheelers in India. Steep price cuts and the launch of affordable models by companies like Ola Electric, Ather Energy and Bajaj Auto-owned Chetak Technology have helped reduce the gap between the prices of battery-powered and petrol-run two-wheelers. Last week, Ola Electric has cut-down the price of its entry-level scooter by ₹25,000, and now its price is equivalent to Honda Activa.

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Published on Feb 19, 2024
Surge in Electric Two Wheeler Sales Despite Cut in FAME Subsidy2 Min Read

Surge in Electric Two Wheeler Sales Despite Cut in FAME Subsidy

There is an increase in electric two-wheelers (e-2Ws) sales in India in the current financial year despite the reduction in FAME subsidies. As per the Ministry of Heavy Industries, 734,760 e-2Ws units have been sold in the financial year 2023-24 up to February 6, 2024, compared to 728,271 units in the previous financial year 2022-23. The government's initiatives like Production Linked Incentive (PLI) schemes, aim to encourage the adoption of electric vehicles (EVs) and support the transition to a greener economy. Minister Krishan Pal Gurjar highlighted these efforts during a parliamentary session.

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Published on Feb 14, 2024
Electric Two Wheeler Registration Increases by 26% Year-on-Year at 81,344 Units in Jan 20242 Min Read

Electric Two Wheeler Registration Increases by 26% Year-on-Year at 81,344 Units in Jan 2024

Electric Two Wheeler (E2W) registration went up by 26% year-on-year (YOY) at 81,344 units in the first month of this year as against 64,696 units in January 2023, according to the data on the Vahan website. Analyst believes that with continued government support like the PLI scheme coupled with innovative products, the industry is set to reach 8.5 lakh units in FY 2023-24. Also, E2W sales continue to rise in metro cities, as people are increasingly becoming environment-conscious and are discerning the economic benefits of converting to electric vehicles.

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Published on Feb 07, 2024
Ola e-Bike Services Start in Delhi and Hyderabad2 Min Read

Ola e-Bike Services Start in Delhi and Hyderabad

Ola, the ride-hailing platform, has launched e-bike services in Delhi and Hyderabad. The company has also announced the prices for the e-bike services. As per the official statement, Ola e-bike fares range from ₹25 for 5 km, ₹50 for 10 km, to ₹75 for 15 km. Besides Delhi and Hyderabad, Ola also plans to start an e-bike service in Bengaluru. Ola has set up 200 charging stations in Bengaluru to service its e-bike fleet.

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Published on Jan 29, 2024
Bikers Without Helmets to Face Enforcement Drive During Road Safety Month From Jan 152 Min Read

Bikers Without Helmets to Face Enforcement Drive During Road Safety Month From Jan 15

Maharashtra state will have special enforcement drives for helmet compliance by two-wheeler riders during Road Safety Month from January 15 to February 14. There will also be checks on speeding, lane cutting and other offences on state and national highways and Expressways. At the same time, volunteers will conduct road safety awareness campaigns targeting colleges, schools, marketplaces, and public spaces, said a senior official from the transport commissioner's office, as reported by TOI.

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Published on Jan 11, 2024
Electric Two-Wheeler Sales Increases by 17% in India as Electrification Improves2 Min Read

Electric Two-Wheeler Sales Increases by 17% in India as Electrification Improves

Electric two-wheeler (E2W) sales volume in India increased by 17 % year-on-year in December as electrification improved. In the E2W space, Ola Electric (Ola) remained the market leader by volume and gained market share, reaching 40 %. According to the BNP Paribas India EV report, Ola gained the most market share, followed by Bajaj Auto, while TVS Motor lost the most. The report mentioned that Ola's market share improved mainly due to the company's aggressive marketing campaign.

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Published on Jan 04, 2024
Transport Department in Kolkata to Introduce Bike Services on Yatri Sathi App2 Min Read

Transport Department in Kolkata to Introduce Bike Services on Yatri Sathi App

The state transport department is gearing up to include a bike service in its Yatri Sathi taxi app, offering commuters a cost-effective option. An official said that adding bike service to a cab-hailing app next year was to streamline the travel experience. While still in the early stages of planning, the initiative aims to allow people to book bikes, available within a 3km radius, connecting to key locations in Kolkata and to Howrah station, Sealdah station and the airport.

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Published on Dec 28, 2023
 Vehicle Sales Reaches a Record High Milestone Sales in November2 Min Read

Vehicle Sales Reaches a Record High Milestone Sales in November

Vehicle retail sales in November 2023 reached a record-high milestone of 28.54 lakh units, surpassing the previous record set in March 2020, during the industry's transition from BS-4 to BS-6 emission norms when 25.69 lakh vehicles were sold. This came on the back of massive two-wheeler sales to the tune of 22.47 lakh units, recording a 49% MoM growth from 15.07 lakh units in October and 21% YoY growth from 18.47 lakh units in the same period last year.

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Published on Dec 07, 2023
CNG Two-Wheelers May Offer High Mileage But Might Lack With Power2 Min Read

CNG Two-Wheelers May Offer High Mileage But Might Lack With Power

Compressed Natural Gas (CNG) two-wheelers will likely emerge as a promising alternative to traditional petrol two-wheelers. However, it will have both advantages and disadvantages. It offers higher mileage, but it lacks power. CNG two-wheelers offer lower performance compared to petrol two-wheelers

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Published on Nov 30, 2023
EcoDryft 350 Electric Bike by Pure EV to Come With 171 km Range2 Min Read

EcoDryft 350 Electric Bike by Pure EV to Come With 171 km Range

PURE EV launches a new electric motorcycle– ecoDryft 350, with a range of 171 km. The ecoDryft 350 will be the longest-range e-motorcycle in the commuter segment (~ 110cc). It is best suited for consumers who travel extensively daily and, simultaneously, are looking for monthly savings of Rs 7000 and above.

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Published on Nov 24, 2023
Awards & Recognition
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BFSI Leadership Awards 2022 - Product Innovator of the Year (Optima Secure)

ETBFSI Excellence Awards 2021

FICCI Insurance Industry
Awards September 2021

ICAI Awards 2015-16

SKOCH Order-of-Merit

Best Customer Experience
Award of the Year

ICAI Awards 2014-15

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CMS Outstanding Affiliate World-Class Service Award 2015

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iAAA rating

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ISO Certification

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Best Insurance Company in Private Sector - General 2014

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